Internet Based Services

Internet Based Services

how To Increase Your Website Visually?

Published on by Tom Anderson

The psychology of visual perception says that people see things around them as an extension of themselves. They see things and get attached to them in a subconscious manner. And, this is what the visual merchandising markets upon. The retail shops display their products so as to influence the consumer’s decision at par with them. However, it is a mutual decision taken by the store and the consumer when buying products.

Now, websites do the exact same thing provided they are designed efficiently, keeping the perfect amount of everything required. A website is the first impression that you give away to the user. A website design is not just a design; it is your marketing strategy.

So, how do we strategize?

1. Cut and Crisp

Your website should display your products and services and etc. things but you have to remember what your core motive is. What is necessary and what is ‘less’ necessary? The items displayed should be prioritized to give a clear expression of your company’s motive and what you wish to achieve out of it.

Are you giving away information or entertainment or requesting an interaction with the user? The idea should be crisp and clear.

2. Tell your story

The design of your website is your narrative. You have to engage with the user as much as possible. This can be achieved via animations, scroll down menus. The look and feel of your website design should match with the trends being followed out there. Mentioning stuff in bullets, subheadings works a lot in this department.

3. Every user carries a baggage

Now, a user today has a wide spectrum of websites that he could visit and with each website he visits, his memory of the previous ones get blurry but the memory holds on to the ones worth remembering.

Also, with each new website design his expectations increase and this creates a need for the designers to be as creative as possible. The website designer’s sole job is to anticipate the behavior of the visitors and guide them as smoothly as possible, through his designs.

4. Your color theme and your visual art

Web designing is an art; there is no doubt in that. An art is all about the idea behind it and the way it is expressed. The way the colors are chosen and their place and usage determine what you want to convey. Going back to visual perception here, colors determine emotions and are a better way of communication than words when it comes to websites.

5. Navigation and Animations

Your website is to help the user to get what he wants. It is a service being offered and an extra cheese in your pizza never hurts, right?

So, the animations being used should be top notch. Inclusion of background animations and videos are trending today and definitely give great conversion rates. A idea well expressed is a job done. Using hover animations, ghost buttons and minimizing texts should be focused upon. Including search bars allow a user to access or filter information better.

There is no standard when it comes to websites. There are various templates present out there conveying messages in different industries according to their applications but it is just a matter of perception and purpose.

Finding A Website Designer The Easy Way

Published on by Tom Anderson

If you have a business in these modern times, you should consider investing in a company website, because visibility will give you a much needed edge. All industries are increasingly competitive these days, and people are embracing the mobile lifestyle.

This is precisely why you need to be visible online. In this case, the first order of business involves you finding a website designer.

There are different kinds of services available online, and there are numerous types of web designers too. This can make the process of finding a suitable professional painstakingly difficult.

The trick is to know the different kinds of web designers and understand what it is they do. This will help you focus on the right people helping you narrow down your list of contacts easily.

Unbeknownst to most people, there is actually a bunch of different web designers offering professional services to people like yourself. Basically, a web designer is someone who is involved, either in part or in whole, with the website development process.

Lets start with the typical website designer. This is your go-to person for concerns ranging from the layout to the graphic design to the color scheme, navigation, page linking, and computer coding for your page. This is someone who can manage several different aspects that are crucial to the creation of the best, high-functioning site for your company.

And then theres your website programmer who is also a designer but works behind the scenes, making sure that all coding tasks are done and bugs are gone. He manages the technical side of things, seeing to it that when visitors come to your page, they will be able to access everything flawlessly.

And then theres the artist. A successful web design matches the companys brand and voice. And its the job of the artist to make sure that all elements on the page are not only aesthetically pleasing, but also in tune with the image you want to project. Especially if you are not adept with graphic design, you need to work with someone with the knowledge and skills to transform ideas into something concrete.

Finally, you have your copywriter. In terms of web design, the job of the copywriter is to spin ordinary words into verbiage that strikes the interest of visitors. Using a few words, they are capable of providing valuable information to those who seek it. They can also use their words to influence customers to make purchases or avail of your offered services.

Of course, it would be best if you found yourself an agency that offers all of these web design services. Your website is a crucial part of your business and so you dont want to leave any stone unturned or any component unaddressed. There are website designers that offer multiple services and sometimes, they can even refer you to other qualified professionals for the roles that they couldnt fulfill.

Why Choose An Affordable Seo Marketing Company?

Published on by Tom Anderson

A website is considered the face of an online marketing company. Even if you have the best website in the world, there is no point if the website isn’t ranking on top of the SERPs. The latest research shows that websites that rank in positions 1-5 in the search engines attract the bulk share of clients. In fact, more than 80% of consumers will not go beyond the 5th and 6th positions when checking for products or services on the net. This is why it is important that you improve the rankings of your site to attract highly targeted clients to your business. This is where search engine optimization comes in handy. This read offers information on why you should choose an affordable SEO marketing company to perform SEO for your business.

Seach engine optimization is time consuming and changes rapidly. Hence, you need to pick a service that is up-to-date with the latest trends in SEO. There are search marketing companies that charge thousands of dollars a month for their services. This is why you need to do your homework properly when choosing an SEO provider for your business. The SEO company should offer a highly customized SEO package to suit the requirements of your business. SEO doesn’t come as a one-fits-all solution. Different companies may have different requirements when it comes to search engine optimization tasks.

There are many reputed and experienced SEO services on the market that offer affordable SEO packages to their clients. You have to do some research to find a quality service provider out there. Make sure to perform comparison shopping when picking the SEO provider on the market. This way you can easily pick a reputable and experienced SEO provider in town that offers an affordable service.

Salterra is a complete Web Design and Affordable SEO Marketing company based in Scottsdale/Phoenix AZ, our team has metropolitan experience with a small town personality. This adaptability and sophistication gives us the range to interact professionally with all sizes of companies and corporations. No matter the size of your business, we value your decision to integrate us as a part of your support network. Salterra specializes in everything from graphic design, affordable web designs, Internet marketing and on-line services, our team will not only provide you with a user-friendly and striking website design, but we will also ensure that the site reinforces your brand, increases traffic, and increases customer loyalty.

Should Children use the Internet

Published on by Tom Anderson

ipad-907577_1920

The internet has changed the world but it has also changed the young beings in it. There is a huge debate on whether the internet is good or bad for children. Of course the benefits cannot be denied but there is a silent danger that is creeping behind the virtual space.

The effects of technology on children are complicated, with both benefits and costs. Whether technology helps or hurts in the development of children’s thinking depends on what specific technology is used and how and with what frequency it is used. A large number of children use the Internet to browse websites, chat, play games, participate in online forums, get information for their homework, post their profiles on social networking sites such as Facebook and twitter and send e-mail.

Although parents often encourage their children to use the Internet to access useful information, giving them many unmonitored hours often allows them to go astray. While parents think their kids are searching for information to complete a homework assignment, they may well spend hours playing games online or come across websites that are not meant for them, including inappropriate sites with pornographic images or videos, information facilitating the use of drugs or alcohol or any kind of violent content. Children subjected to such inappropriate content may experience anxiety and behavioral expression disorders. It’s up to parents to make sure their kids spend that time safely on the Internet, experts say.

Sourced from:http://www.todayszaman.com/national_experts-say-internet-has-many-harmful-effects-on-children_319576.html

Children are now having sex online. Yes sexting is the order of the day. To them it looks like harmless fun but there are perverts who can’t wait to get their hands on innocent kids. In fact it seems your kid is much safer playing outside than being online.

Recent research by the NSPCC revealed that sexting is so widespread as to be considered mundane. Girls as young as 13 send topless and naked photographs on their mobile phones without hesitation, regarding it as a form of flirtation.

While middle-class parents might be horrified, evidence suggests that socio-demographics do not play any role in dictating who engages in the practice. According to psychologist and author Oliver James, as soon as a parent hands their child a smartphone, they have “entered the Wild West” and are virtually guaranteed to explore the furthest frontiers of cyberspace, including hard-core pornography. Most will have a quick peek but won’t linger.

Yes, there are people online pretending to be 16 when they are really 30 or 50, but what can you do?” he says. “If your child has half a brain they can spot a fake. And besides, I have absolute confidence that my children will be moderate and sensible.”

But his views clash with those of fellow psychologist Prof Tanya Byron, who has sounded the alarm over children being “raised in captivity”, because of paranoia over health and safety. “Children are not free range any more,” she told the North of England Education Conference last week. “There are no more predators on the streets, no more paedophiles, than when I was growing up in the 1970s, yet children are rarely seen out. Instead, they are having a blast in this fantastic global space. I would argue that they are more vulnerable there than if they were hanging out on the street.”

Sourced from:http://www.telegraph.co.uk/technology/internet/9815906/Should-parents-spy-on-their-childrens-emails-and-texts.html

Prevention has always been better than cure. You cannot deny your children access to the internet but you can make them aware of the dangers that are lurking. You should also make it clear that you will be checking on them, after all what kind of parent will you be if you do not keep your child safe.


‘Start discussing online safety at an early age’

David Emm, senior security researcher at internet security company Kaspersky Lab

“I think one of the key things is to start the process of discussing online safety with your children at an early age, when they start to do anything that involves the Internet.

They might still be using the computer with you, rather than independently and this offers an opportunity to highlight the fact that the online world parallels the real world and that there are both safe and unsafe things out there. It also enables you to discuss the things that are there to protect us, e.g. Internet security protection, passwords, etc.

‘If you wouldn’t do it face to face – Don’t do it online’

Shelagh McManus, online safety advocate for security software Norton by Symantec

“The advice I give my own family and friends is encapsulated in: “If you wouldn’t do it face to face – Don’t do it online” For example, would you go up to a complete stranger and start a conversation? Would you be abusive to friends or strangers in a pub or bar?

Just because you feel protected by the apparent distance a screen gives between you and the person you’re talking to, you must remember that online is still the real world.

Sourced from:http://www.theguardian.com/technology/2014/aug/11/how-to-keep-kids-safe-online-children-advice